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About MrGadget
a.k.a. Steve Kruschen
     


Millions of consumers know Steve Kruschen, "The One and Only Mr. Gadget®", thanks to thousands of appearances on television and radio shows across the US.

For well over two decades, Steve Kruschen has been investigating, testing, demonstrating, and reporting on electronic products, gadgets, and new technology. Audiences have come to rely upon his expert advice and consumer oriented approach. Answering the needs of consumers, Steve Kruschen is their trusted evaluator of electronic products and technology.

Steve Kruschen demystifies consumer electronics by introducing his audiences to a never-ending supply of new products and technology, plus providing the latest in consumer electronics news, reviews, and evaluations.

The ultimate consumer, "Mr. Gadget" checks out products in a real world, hands-on environment -- just the way an average consumer would. Steve reports his findings and returns the product without having to buy it. Mr. Gadget is the guy who tries it out for consumers before they buy it!

What products and technology does Steve Kruschen evaluate? To name a few: TVs, camcorders, kitchen & household gadgets and products, audio products, home theater systems, computers and software, home office products, mobile and cordless phones, answering machines, electronic toys, video games, high-tech military stuff that filters down for consumer use, automotive products, remote controls, alarm systems, power cell technology, and much more.

"While the products I evaluate seem complex to many people, my goals are quite simple," says Steve Kruschen. "I want to help consumers say things like: 'Oh, I get it now;' 'That makes sense;' 'I didn't know that;' 'Now I understand it better;' 'That's a neat product;' or maybe even, 'No, I don't really want something like that after all."

To introduce consumers to new products and technology, major manufacturers often call upon Steve Kruschen to appear as a spokesperson on national media tours.

As a speaker on the corporate lecture circuit, Steve Kruschen reveals to business executives how to avoid being a "techno-idiot" when dealing with today's technology oriented consumers. The Consumer Technology Revolution is well underway and Steve Kruschen is telling corporate decision makers how to avoid its pitfalls and succeed in this new marketing era.

"Like most people, I'm fascinated by electronic goodies 'n gadgets," Steve says. "But, there's a big difference. I've pursued my interest as a full time effort. Most people work at 'real jobs' and play with toys in their spare time. For me, playing with toys is my profession."

Steve Kruschen is one of those fortunate few who loves his work and actually gets paid to play with toys. He lives in Southern California with his wife and three children -- batteries not included.


 
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